The Philosophy

Plus Minus EyePoint has been a recognised name in the optical industry since year 2000. Now run by Richard Lim, he continues to deliver excellent services to meet all customers’ optical needs. Having experience from an optical laboratory background, customers can be rest assured about the expertise as well as dedicated consultation and examination services.

Plus Minus EyePoint provides a range of optometry services such as eye examinations and eyewear products comprising prescription glasses, contact lenses and designer sunglasses. The company’s wide range of fashion eyewear and quality ophthalmic lenses is also affordably priced, with brands carried including Adidas, BCPC, Dun, Chopard, Ethereal, Japonism, Mont Blanc, Nike, TOD’s, Silhouette, Yellows Plus and many more.

Meeting customers’ expectations and providing top notch services were the main reasons why Plus Minus EyePoint was established.

The Company has explored and invested into new technology and state-of-the-art equipment such as Progressive Lens Analyser, LED Visual Chart and Carl Zeiss Relaxed Vision Terminal to provide the most advanced and efficient consultations services. Through the process, it also hope to educate customers by recommending the most suitably eye-care products to them.

The owner, Richard highlights that the high technology equipment is one of the company’s main draws for customers. He also often plays the role of image consultant, advising customers on their suitability of eye-care products. Most importantly, he endeavours to solve customers’ immediate problems such as troubleshooting their lens problems.

Providing top-notch customer service has brought Plus Minus EyePoint much personal satisfaction and praise from customers. This has led to more customer referrals and better business. Not content to rest on his laurels, Richard underlines that he will continue striving to provide customers with a first-class eyewear fitting experience.